About
Built around the automobile.
HBMOTORZ LLC is a privately owned automotive enthusiast and venture company based in North Carolina. We acquire, restore, preserve, develop, drive and race enthusiast vehicles — and we pay equal attention to where the automotive industry is going.
The company grew out of decades of enthusiasm rather than a business plan: cars bought, taken apart, corrected, driven and occasionally raced. Over time that turned into a structured way of working — a standard for how work is done, and a network of specialized vendors, technicians, fabricators and parts suppliers we trust.
We are deliberately not a repair shop or a dealership. We are a small independent automotive house that keeps its own cars, documents its own work and looks for good ideas across the rest of the industry.
“We're equally comfortable discussing an original interior, suspension geometry, track preparation or the business behind an automotive product.”
How we look at cars
Six perspectives.
As machines
Systems that can be understood, measured and improved.
As history
Cars carry the engineering thinking of their moment.
As engineering
Geometry, materials, tolerances, compromises.
As competition
The track is where assumptions get tested.
As culture
Ownership, community, craft and documentation.
As opportunity
Sometimes the interesting part is the business.
Long-term thinking, in cars and in business.
The same judgement that decides whether a car should be preserved, restored or modified applies to the opportunities we evaluate: understand it properly, keep what is good, improve what has a reason to change.
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